Virgin Trains, one of Britain’s most experienced rail companies, has just signed a deal with Enterprise Foods, where they will be sourcing local milk which they will serve on their West Coast Mainline services. The milk will come from local dairies, some of which will only be seven miles away from the West Coast Mainline. The milk will be delivered to nearby Virgin Train depots, after which it will be distributed along the railway route.
Although the deal will result in an increase in cost, by eight percent, for Virgin in their milk purchasing, they are committed to the deal as it supports local dairy farmers, something which many UK companies have been trying to do. The milk will be served across 300 Virgin Train services, and the company estimates that over the course of a year, an average of 300,000 litres of fresh milk will be needed. As well as supporting local farmers, Virgin will also be able to serve milk of the highest quality to its customers, as well being able to provide the knowledge of exactly where that product has come from.
One of the farmers who will be supplying the company is Simon McCreery, the managing director of Yester Farm in Scotland. He has spoken out about the deal, claiming that for many farmers, supplying such a huge company on such a large scale will lead to some difficulties, especially when it comes to remaining environmentally friendly, but they are excited that Virgin Trains are committed to supporting local farming.